Keyword targeting specific parameters
As search engines and designers Site found in a constant "battle" for the provision of one valid results and optimizing web ranking on the other, new, more 'intelligent' ranking algorithms. As all Large panies that offer search engine service They do not disclose the algorithms they use to rating of websites, optimization techniques, SEO, have They concluded that four are the most important measures for assessment:. Keywords seo company in Header tag. Keywords in hyperlinks to a website. Keywords that appear in the text. Popularity of a website as measured by the Google PageRank algorithm Additionally, there may be other measures that affect ranking of websites. The first ranking optimization techniques a website for Search engines made their appearance in in Usenet, few years after the appearance of the first search engine. The operators of search engines realized that the designers of web trying to affect the natural results of a Search often deceiving the search engines and Therefore the end user.
In the annual AirWeb Congress which has the theme of minimizing harmful consequences of "aggressive" web designer. Several panies use "aggressive» SEO techniques the effect of punishment and the prohibition of their websites from search engines. In particular, panies which market SEO techniques in various other businesses to improve their awareness, use SEO to increased risk strategies which result not only to punish the panies provide SEO services and panies who hired. For example, the Wall Street Journal in an article says that Google penalized Traffic-Power. and customers, removing the web pages from the index. Google has restrictions on websites that rank to Prevent web designers use deceptive techniques. For example, prohibits the existence hidden text, the use of foreground and background the same color, punishing offenders with no ranking of their websites.
Instead, other search engines like Yahoo and MSN apply more flexible policy regarding SEO techniques, winning so large share of the market for search engines. All the Search engines provide users with a guide permitted SEO measures and instructions for effectively improving ranking of their websites. For example, Google provides a Bitmap guide which informs of websites responsible if Search engine trouble in the ranking of the website and the information concerning the movement conferred seo services in india on them by Google. Unlike the past, the new sites should not be submitted on search engines to access, and categorized. However, the panies Google and Yahoo offer possibility of creating and submitting XML files to help and accelerate the categorization of a website.